If you have any questions about the surf industry — from new brands to new products, the state of the industry and more — you’ll find it...

Surf Expo’s 49th event was the best yet. No, that’s not hyperbole, and yes, it’s a line we use often here at ASM. But it’s the truth:...

The temperatures are warmer, and it's officially summer. If you're going to spend the summer months like us — at or near the beach — you’ll need some gear to enhance and protect your experience, from suits to sunscreen, sunglasses, chairs and more. Those of us here at American Surf Magazine have tested summer products, and below you'll find our surf-related gift recommendations for the ladies, for the men, and accessories for all. Marlowe- No. 128 Facial Lotion, SPF 50 The Ma

Trust us, you need a surf watch. With all the advancements in the surf industry over the years, how can we be expected to tell the time in the water by the sun’s place in the sky? And with all the advancements in the basic surf watch, the thought of actually counting your own waves per session, not knowing the length of each one of your rides in both time and distance, not being able to call for emergency assistance, and not being able to foresee tide changes, weather, and GP

FORGED: Latest 805 Short Film with Nate Tyler

Jess Ponting's career has put him in the proverbial barrel of the surf park & surf tourism industries. Photo courtesy Jess Ponting If you...

Attention to detail and artisan craftmanship are two core pillars of the Ombraz brand, founded by Jensen Brehm and Nikolai Paloni. Photo...

Photo courtesy Curtis Reale On January 7, 2025, the Palisades fire made its way to Malibu’s shores, destroying everything in its wake....

Spotsurfer: The Parking Platform That’s Changing How We Move

Peak red tide season is approaching, and these toxic blooms can negatively impact marine life, beach safety, and human health.  A Deadly...

While Southern California surfers were stoked on great swell recently — sea lions and dolphins were less stoked on what the ocean was...

Photo courtesy XtraTuf Andrew “Cotty” Cotton spends most of his time in extreme environments. The blonde-haired 42-year-old big wave...

Life Update with CJ Hobgood

The waves are bigger, the stakes are higher, and the chase is far from over. Stream Season 3 of the 100 Foot Wave on HBO!

When the waves are going off, the last thing you want to do is leave the beach, even if it's for food, rest, or to get a good night's...

We love surf books. The imagery, the storytelling, the feeling of print in our fingertips. So when a new surf book comes along, we get...

Sea smoke is the phenomenon when the air gets so much colder than a body of water that the water steams with the temperature difference....

With partners including the American Samoan Olympic team and Western Surfing Association, SurfOne's groundbreaking technology is already...

Rincón, Puerto Rico is fighting to protect their coastal environment against ill-conceived construction plans – but they need all of the support they can get.  Photo courtesy Aidan Murray 20-foot, glassy, blue walls peel into mountains of white wash down the line. Beyond the break, surfers bob in and out of view, waiting for their shot at a wave. Spectators sit atop car roofs, parked bumper to bumper on the road above the break, craning to get a look at this world-class surf.

On any given winter morning on Oahu’s North Shore, Koa Rothman wakes up and checks Pipeline.  Staring at the horizon, he’ll take a Magic...