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The ASM Interview: Jess Ponting Talks Sustainability, Surf Parks, and the Future of Surfing
Jess Ponting's career has put him in the proverbial barrel of the surf park & surf tourism industries. Photo courtesy Jess Ponting If you...

Cash Lambert
7 days ago


Our 2025 Summer Beach Buyer's Guide: Suits, Gear, Accessories & More
The temperatures are warmer, and it's officially summer. If you're going to spend the summer months like us — at or near the beach —...

ASM Staff
Jun 30


The Best Men's Boardshorts for 2025 Reviewed
If you’re looking for your next pair of boardshorts, we’ve got you covered! There are endless factors to consider when shopping for...

Steve Anderson
Jun 24


Ombraz Founders Talk Armless Shades & Revolutionizing the Sunglass Experience
Attention to detail and artisan craftmanship are two core pillars of the Ombraz brand, founded by Jensen Brehm and Nikolai Paloni. Photo...

Cash Lambert
Jun 21


How Malibu’s Surf Community Is Rebuilding in the Wake of Wildfires
Photo courtesy Curtis Reale On January 7, 2025, the Palisades fire made its way to Malibu’s shores, destroying everything in its wake....

Curtis Reale
Jun 17


The "Hari Mari Difference": CEO Jeremy Stewart Talks Flip Flops, God Winks, and Philanthropy
Want to wear flip flops, but you haven't found a pair that is comfortable or durable enough? Founders Jeremy and Lila Stewart have a...

Cash Lambert
Jun 15


Spotsurfer: The Parking Platform That’s Changing How We Move
Spotsurfer: The Parking Platform That’s Changing How We Move

Mark Sawyer-Chu
Jun 2


How Does Red Tide Threaten Florida’s Coastline?
Peak red tide season is approaching, and these toxic blooms can negatively impact marine life, beach safety, and human health. A Deadly...

Kailey Aiken
May 13


Southern California’s Toxic Algal Bloom & What Surfers Need to Know
While Southern California surfers were stoked on great swell recently — sea lions and dolphins were less stoked on what the ocean was...

Ella Engel
May 13


Andrew Cotton Talks his "COTTY Boot" Collab with XtraTuf & Big Wave Surfing's Progression
Photo courtesy XtraTuf Andrew “Cotty” Cotton spends most of his time in extreme environments. The blonde-haired 42-year-old big wave...

Cash Lambert
May 9




HBO's Season 3 of "100 Foot Wave" is Officially Here
The waves are bigger, the stakes are higher, and the chase is far from over. Stream Season 3 of the 100 Foot Wave on HBO!

Cash Lambert
May 7


Why The Airstream "Basecamp" is the Ultimate Surf Camper
When the waves are going off, the last thing you want to do is leave the beach, even if it's for food, rest, or to get a good night's...

Cash Lambert
May 7


Book Review: "Surf Stories" by Claudia Lebenthal
We love surf books. The imagery, the storytelling, the feeling of print in our fingertips. So when a new surf book comes along, we get...

Cash Lambert
Apr 8


Core Surfer, Core Brand: The Story Behind Rob Kelly Joining Jetty
Sea smoke is the phenomenon when the air gets so much colder than a body of water that the water steams with the temperature difference....

Jon Coen
Mar 28


How the Groundbreaking SurfOne Performance Tracker Can Improve Your Surfing
With partners including the American Samoan Olympic team and Western Surfing Association, SurfOne's groundbreaking technology is already...

Cash Lambert
Mar 19


SALVA TRES PALMAS: Community Fights to Protect Their Coast
Rincón, Puerto Rico is fighting to protect their coastal environment against ill-conceived construction plans – but they need all of the...

Kailey Aiken
Mar 18


Koa Rothman, Magic Mind, & The New Era of Surf Entrepreneurs
On any given winter morning on Oahu’s North Shore, Koa Rothman wakes up and checks Pipeline. Staring at the horizon, he’ll take a Magic...

Cash Lambert
Mar 3


Watch Rob Machado By Design Here
We love a good Firewire flick. Here's their latest one: Rob Machado: By Design

Mark Sawyer-Chu
Feb 16


CARV Expo and Abraham Paskowitz team up!
SAN DIEGO — RedlineXpo is excited to announce that Abraham Paskowitz has joined the CARV team as retail relations manager. In this role, he

Mark Sawyer-Chu
Feb 11
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