top of page


4 Reasons You Need a Tekto Knife for Your Next Beach Trip
An often overlooked piece of gear for anyone spending time outdoors, whether that’s on the beach or camping, is a knife. Because if you want to crack open a coconut, cut fishing line, filet some fish, cut some wood for a campfire, or open a metal can for food, there’s no substitute for a quality knife. So, with so many knife options on the market today, where do you start? How can you find one that’s durable yet affordable? With a beach camping trip around the corner, I had

Cash Lambert
4 days ago


Visit Huntington Beach Presents: "Feel the Stoke with Duke Aipa"
How do you earn the nickname " Surf City ?" First, the location must have good, consistent waves. Second, the area must also be the epicenter of the surf industry, with surf shops, surf businesses, and home to iconic surf contests. And third, the community must be tight-knit, care and respect for each other, all the while exhibiting surfing's greatest quality: aloha. There’s only one location around the world that embodies all of this: Huntington Beach, otherwise known as Sur

Cash Lambert
Feb 10


The 10 Toughest Surfers, Presented by Xtratuf
There's no doubt about it: surfing requires toughness. After all, some of the best sessions come with the most risk: difficult paddle outs, fighting currents, paddling for waves of consequence, riding walls of water the size of buildings and enduring long hold-downs. With that in mind, we partnered with Xtratuf — an apparel company who's products ( especially their boots ) are the definition of tough — and compiled a list of the toughest surfers today. Surfers who charge the

Cash Lambert
Jan 27


Your Guide to the Ultimate Nosara, Costa Rica Surf Trip
All photos courtesy Kailey Aiken Great waves? Check. Delicious food? Check. A hotel on the beach? Big check. Barefoot surfers walking around town in bikinis and board shorts? Check. Nosara, Costa Rica checks every box for a fun, stress-free surf trip, so here’s how you should spend your week in Playa Guiones, Nosara. Getting to Nosara The closest major airport is Liberia (LIR), about two and a half hours from Nosara. Book transportation in advance — last minute rides will

Kailey Aiken
Jan 23


Surf Expo Celebrates 50 Years, And Looks Forward to 50 More
Signage paying homage to Surf Expo's incredible 50 years was on full display throughout the January 7-9th event. Photo courtesy Stephanie Brown Throughout January 7-9, 2026, the surf collective, from legacy brands to startups, pros and more, gathered for the bi-annual Surf Expo. This time, it had more significance than ever: it was the 50th year of the tradeshow. Surf Expo's 50 years is a historic amount of time, because when the show first took place in 1976, pro surfing was

Cash Lambert
Jan 14


The Best Cameras for Surf Photography
There's no sport more beatiful than surfing, and capturing it demands more than just skill. It requires the right gear. I'll be the first to tell you: as a seasoned surf photographer, I've learned through countless sessions the critical importance of selecting the perfect camera. Understanding key features like fast autofocus and durability is crucial, because I've experienced firsthand the consequences of overlooking these factors. Reliable gear can mean the difference betwe

Jared Weintraub
Jan 1


12 Reasons El Salvador Should Be Your Next Surf Destination
12 Reasons El Salvador Should Be Your Next Surf Destination

Cash Lambert
Dec 17, 2025


How to Use the Dawn Patrol's Garmin Integration to Improve Your Surfing
With Dawn Patrol, all of these stats — and more — are all at your fingertips. Photo courtesy Dawn Patrol There's one thing that all of us surfers have in common, regardless of where we surf, the type of boards we ride and our skill level: we all want to improve our surfing. But unlike other sports where you can easily track your performances, doing so with surfing has been ambiguous. Improving your surfing meant catching more waves, and feel stronger while doing so. In today'

Cash Lambert
Dec 8, 2025


Recapping the Historic 2025 ISA World SUP and Paddleboard Championship in Surf City El Salvador
In mid November, El Sunzal, La Liberta, El Salvador played host to the worlds’ greatest collection of SUP and Paddleboard talent with over 169 athletes, representing 27 national teams. The waves were pumping, the air was warm (no wetsuits necessary), and the crowd — given the several team components of the event — was absolutely electric. You could feel the excitement and passion on the beach. Video courtesy Surf City El Salvador Oh, and if you missed the 2025 World Longboar

Cash Lambert
Dec 6, 2025


The Warmest Grom In The World Thanks to Dryrobe
There's nothing worse than a cold child on the beach.

Mark Sawyer-Chu
Dec 3, 2025


The Ultimate Holiday Gift Guide for Surfers
It's the holiday season, which means two things: there's going to be waves fueled by cold fronts, and you're going to be looking for new gear for yourself and your loved ones. But with so much surf and beach gear out there, where do you start? In the old days, catalogs used to arrive in your mail to inspire you with the year's latest and greatest gifts, and today, these catalogs take the form of digital gift guides. From shoes to clothes, sunglasses, towels, protein bars (we'

ASM Staff
Dec 3, 2025


How Dryrobe Keeps Atlantic Park Surf Warm
Step on to the grounds at Atlantic Park Surf , and you’ll see dreamy waves peeling endlessly and barrels spitting, all with a backdrop of beautiful blue water. But that's not all. You'll also easily spot the staff, all wearing Dryrobe changing robes. The embroidered robes are more than just a way to spot the staff on hand for any questions or help you need. Because the surf park is open year 'round in Virginia Beach, an environment with rainstorms and cold temperatures, the

Mark Sawyer-Chu
Nov 18, 2025


Rachael Tilly and Kai Ellice-Flint Win World Longboard Titles at 2025 Surf City El Salvador Longboard Championships
There's no better place to hold a championship longboard contest than the venue of El Sunzal in El Salvador. From the long and unraveling wave itself to the surrounding jungle and beach community, it's a true surfer's paradise. That's why, when there is a contest at El Sunzal, it's going to be historic, and that one word describes the 2025 Surf City El Salvador Longboard Championships held in November. Your 2025 champs: Rachael Tilly and Kai Ellice-Flint. The event, a single

Cash Lambert
Nov 17, 2025


Why SDSU is the Best College for Surfers
Let’s face it, for a lot of us surfers looking into college a main criteria involves the question: are we able to surf there? Personally, I wasn't able to ponder possibilities not bordering a coast as I knew there would be no surfing for quite some time. So I ended up in the surf mecca of California at arguably San Diego’s best college for surfers. Let’s look into why SDSU has it all for the surfer looking for quality education and waves. To begin, let’s talk about school. T
Sasha Andrews
Nov 10, 2025


Surf Expo Celebrates 50 Years of Innovation and Expands Shoreline Outdoor Category
Surf Expo, the leading marketplace for watersports, coastal, and outdoor lifestyle brands, proudly celebrates its 50th anniversary in 2026. Since 1976, Surf Expo has served as the go-to destination for trend-setting product launches, industry connections, and business growth. This milestone year also marks a strategic spotlight on Shoreline Outdoor — a growing category that bridges surf, coastal, and outdoor lifestyles for today’s water-inspired outdoor consumers. For five

ASM Staff
Nov 5, 2025
bottom of page