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The ECObyRy Pick it Up Challenge

Updated: Mar 29, 2023

Inspired by a recent impromptu beach cleanup at his local surf break after heavy rain, Ryan Harris has created this challenge as a serious call to action and to inspire and create change for the better — the #ecobyry #pickitupchallenge. Here's what he has to say about the challenge.

Our planet HAS BEEN in the midst of a plastic pollution crisis amongst other human made problems that plague our planet. As surfers we see it more than most.

Urban runoff has made it screamingly obvious everytime after it rains. Details The #ecobyry #pickitupchallnge Inspired by the most important woman: Mother Nature.

● Pick up ocean trash

● Protect our oceans

● Protect our planet

A 4 week timeframe, running the entirety of Earth month for maximum engagement.

Winners will be announced at the SURFScape event at the end of April 29/30th This serves as both a serious Call to action and Giveaway Contest.

At the end of the two week timeframe, there’s a massive reward (aside from helping our planet)…because as a species we suck and clearly need to be motivated by monetary objects!

What can you win? ECObyRy will give a free surfboard bundle made from Upcycled ocean bound plastics, recycled and bio based materials along with live upcycled lifestyle products made from the board waste and organic tshirt to 1 winner.

There will be multiple winners as the list of participating brands grows.

Multiple Runner ups will receive sustainable goodie back from our Upcycled and sustainable lifestyle product line (Dawn Patrol bundle).

To help this hopefully go viral and reach as many humans as possible we’re asking for other sponsors to donate some big ticket items to add to the prize pool.

Not everyone surfs, so we’re hoping to diversify the prizes to increase involvement.

Current other prize donations:

● Billabong wetsuits - Mens and Womens

● Firewire Surfboard

● MNML Golf - Golf bag Rules.

● Pick up Ocean Trash (at your local surf spot, or any beach)

● Pick up Ocean bound trash (if you don’t live near the ocean).

● Weigh your picked up trash before you properly dispose of it.

Take a pic of the total weight (less the container it’s in, if it’s in a bucket or heavy bin).

Also, we don’t recommend throwing it away at your local beach in the last day of a three day weekend with beach bins already overflowing!

● Post a picture of your collected trash and weight of it.

● Use the #pickitupchallenge and #ecobyry hashtags

● Tag some friends and spread the word.

● The participants who pick up the most trash (and thus eliminates it from entering the ocean) wins. Prizes.

We will have multiple prizes, starting with a grand prize, second and 3rd prize with multiple runner ups.

Please let me know if you would like to participate and if your brand/org would like to help support. Contact Ryan H Harris and 310.944.7234 Email me directly with any questions or suggestions. Let’s do this!!


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